AYUSH and MSME  departments have decided to volunteer in the growth of ayurvedic ventures and help ayurvedic entrepreneurs. They have formulated various schemes to initiate this process, which was explained by the department representatives to the delegates at Global Ayurveda Summit on Wednesday.  

The MSME departments are starting to simplify the distribution process and facilitate funds to fresh entrepreneurs. Prakash G S, deputy director, MSME  Training Institute, Thrissur informed that now all the entrepreneurs can now easily present and register their ventures through Udyogaadhaar website. The public procurement platform is another means for entrepreneurs to cash in on the purchases made by various PSUs. The MSME department will also help a group of investors who come as a batch with a grant of `20 crore to set up ‘common facility centre’.

On the other hand, A Raghu, joint adviser (Ayurveda), Ministry of AYUSH briefed up that,” National AYUSH Mission, the flagship program of the ministry itself, is trying to make the medical systems accessible for the masses. Kerala has excelled in palliative care, infertility clinics, ophthalmic care. Our recent review showed that the medical service is saturated in Kerala. It is time to focus on quality improvement”.

Both AYUSH and MSME departments are doing their best to help the state in their efforts to grow ayurvedic industry.